Band logo power

Posted by Rob Walker on August 3, 2007
Posted Under: Brand Underground,Music,The Designed Life

Interesting fact in this Montreal Gazette review of a book called The Art of the Band T-shirt. The authors apparently interviewed a number of T designers, including Arturo Vega, who did the Ramones’ visuals. He says band T’s, or maybe T’s in general:

“are the single most important part of popular culture. People want to identify with something.” Maybe this is why Vega-designed shirts outsell Ramones albums by a factor of 10 or more.

Why kick out the jams when you can rock the T? The presidential seal remix is, after all, one of the best band logos ever.
(Thanks Dave!)

Further diversion may be found at MKTG Tumblr, and the Consumed Facebook page.

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