In The New York Times Magazine: “Five Finger” Shoes

Posted by Rob Walker on May 29, 2010
Posted Under: Consumed

Rejecting baroque shoe technology — for minimalist technology.

When such rationalist techno-complexity piles up, it inevitably attracts a naturalist and human-centric reaction. In this case: What if the athletic shoe is a dumbed-up version of the human foot? How about, in other words, running with no shoes at all?

Read the column in the May 30, 2010, New York Times Magazine, or here.

Discuss, make fun of, or praise this column to the skies at the Consumed Facebook page.

Further diversion may be found at MKTG Tumblr, and the Consumed Facebook page.

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