V. hot

Posted by Rob Walker on March 23, 2007
Posted Under: Advertising

Our heroes over at Stay Free declare the Prank of the Month:

A guy in Switzerland, pretending to be a representative from Gucci, called up a weekly paper and reserved a two-page spread. He then sent in a fake ad of himself naked from the waist up, flanked by a bottle of Gucci fragrance. When the bill went to Gucci as he requested, hilarity ensued.

Further diversion may be found at MKTG Tumblr, and the Consumed Facebook page.

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