In The New York Times Magazine: Blu Dot’s Real Good Chair promotion

Posted by Rob Walker on December 5, 2009
Posted Under: Consumed,Murketing

A furniture maker hypes its wares by leaving them out with the trash.

In early November, a marketing agency’s “street team” began scattering a client’s products on the sidewalks of Manhattan and Brooklyn….

Read the column in the December 6, 2009, New York Times Magazine, or here.

Discuss, make fun of, or praise this column to the skies at the Consumed Facebook page.

Further diversion may be found at MKTG Tumblr, and the Consumed Facebook page.

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