In The New York Times Magazine: “Keep Calm” and remixes thereof

Posted by Rob Walker on July 3, 2009
Posted Under: Consumed

REMIXED MESSAGES
What happens when an artifact of persuasion encounters the modern marketplace

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A blunt slogan and a simple image: these basic elements of persuasion, protest, propaganda or making a point have been used in tandem and to great effect for as long as anyone reading this has been alive. Presumably, these messages have always been received in a variety of ways. But these days, it seems, when a slogan and an image reach a significant audience, that’s not the end of the process. In fact it’s just the beginning….

Read the column in the July 5 New York Times Magazine, or here.

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