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. With Your content or your life?
Posted Under: "Social" studies, Meta-Brand News, The People's Marketing
“Tweet and FB are making blogging obsolete!,” writes Andy Serwer of Fortune. He’s not entirely serious, or not entirely literal; he ties his observations into the ongoing debate about whether we’re in a culture of distraction or becoming more smartly connected and all that. In his own case, he says, he’s blogging less because:
I have literally been Facebooking and Twittering all my content away! I get a thought, I meet someone interesting, I go somewhere cool, and then snap crackle pop, I put it up. Crazy right?
Hmmm. The thing that stopped me here was the phrase “my content.”
Thinking, meeting people, moving through the world — this used to be your life.
Now, I guess, in the time of leveraging your personal brand via online social networking connections, it’s your “content.”
Column appears in 
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Kim Fellner's book 
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