The International Review of Wine Packaging and Aesthetics, Vol. 3

Posted by Rob Walker on August 25, 2006
Posted Under: Reviews,The Designed Life,Wine Packaging

Four Sisters Winery
Papa’s Red, Dry Red Table Wine
$11.61 with tax (Warren County, New Jersey)

There are wineries in New Jersey. We have visited one – Four Sisters Winery. We tried a few things and basically to be polite R. bought a bottle of this Papa’s Red stuff, thinking at the time it was the best of what he had sampled.

The bottle design is, self evidently, awful. Says E: “It’s the prefect label for this wine. Tacky. It’s like something you’d buy at a terrible knick-knack store. Cute-kitten-statue-collectors might drink this, and they’d serve it to their guests and everybody would love it. Because it’s horrible.”

R. would like to offer a rebuttal, basically to prevent the state of New Jersey from having to endure any additional criticism. But he cannot, in good conscience, do so.

REGARDING THE ACTUAL WINE: Close to undrinkable, it turned out.

NOTE: The International Review of Wine Packaging and Aesthetics will return in approximately one month, with Volume 4.

Further diversion may be found at MKTG Tumblr, and the Consumed Facebook page.

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