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. With In The New York Times Magazine: QR Code creativity
Posted by Rob Walker on March 29, 2008
Posted Under: Consumed
Posted Under: Consumed
STYLE DECODER:
How a new variety of bar code became a medium
The real attraction of these codes appears to be not just cracking them but making your own. Two-dimensional codes have “this democratic thing … You can create your own, put hidden messages in it. There’s something playful in it.”
Read the column in the March 30, 2008 issue of the New York Times Magazine, or here.
Previous Murketing entries on 2-d barcodes here and here.
Consumed archive is here, and FAQ is here. Consumed Facebook page is here.
Further diversion may be found at MKTG Tumblr, and the Consumed Facebook page.
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Kim Fellner's book 
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Reader Comments
awesome article, i wrote a post on it:
http://www.semapedia.org/wordpress/?p=162
best,
stan
Woo-hoo, we made the Gray Lady! High five, Stan!
Great piece. The “create your own” part is definitely the key.
I’m having problems finding a site that will give me a generator for a non european phone (like kaywa’s who only distributes it to sweedish customers)
any ideas?