Sporty Looks

Posted by Rob Walker on July 28, 2006
Posted Under: Pleasing,The Designed Life

Paul “Uni Watch” Lukas outdoes himself again by posting a bunch of amazing images from his collection of old uniform catalogs. The image at right, picked almost at random from the impressive assortment, is a foldout poster from a 1940 Spalding catalog.

Paul explains that he prefers catalogs from the 1950s or earlier, for these reasons: “(1) Uniform design was more interesting in those days; (2) catalog graphic design was more interesting in those days as well; and (3) the older catalogs are more likely to include fabric swatches, which makes the catalog much more appealing.” Check the rest here.

Further diversion may be found at MKTG Tumblr, and the Consumed Facebook page.

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